New research on communicating climate change
Posted Tue, 2009-06-16 13:36
http://www.ecoamerica.net/sites/default/files/press/ecoAm_Climate_Energy_Truths.pdf
Fairly America-heavy, but quite enlightening on communicating to non-environmentalists.
communicating climate change
Thanks for that Dan, that looks a really useful document.
Have you seen the following?
Rules of the game
new rules: new game
Words that sell