Tuesday, 14 July 2015 - 6:30pm to 8:30pm

In this joint University/WinACC talk in the ‘Is it the answer?’ series on climate change, Tony Stoller, the Chair of WinACC, will explore the significance of changing public opinion in ensuring effective action on climate change.

Can efforts to limit the impact of global warming succeed without winning the hearts and minds of opinion formers, governments, global business and the general public? Tony Stoller will outline what is known about opinion now, and how it is changing, and consider examples of major shifts of perception and consensus in other areas of public policy. He will examine in particular the role of the media, both traditional and social media, and suggest how those concerned can utilise modern techniques and platforms to harness opinion to provide a public space in which politicians feel empowered to act.

Tony Stoller chairs the Joseph Rowntree Foundation, a major independent social and public
policy research organisation, as well as the Joseph Rowntree Housing Trust, and has served on public
bodies as diverse as the Competition Commission and the Freedom of Information Tribunal.

He has extensive experience in media and communications. He was Chief Executive of the
Radio Authority, the regulatory body for all non-BBC radio, and played a senior role in establishing
the communications regulator, Ofcom.

Light refreshments from 18.30, talk at 7.00

Free to attend, but seat reservation is essential. To reserve a place email events@winacc.org.uk
or phone 01962 827083.